When we called Mike, we had an idea of what we were trying to do but had been unable to articulate it in a coherent way to others. Mike helped us organize our thoughts and worked with us to develop a concept that clearly describes who we are to potential clients. The best thing about working with Mike was that he became a key part of our team, described to us decisions that had to be made and provided expert advice on the implications of our decisions. The end result: a product that we love and feel is our own, but could not have happened without Mike’s expertise and insight.