Some people get into advertising as a fall back from an artistic pursuit. For me it was a career path towards that pursuit.

Being Julia
Writing in the first person is another way to create web content that can direct traffic back to your company website.

Writing For a Purpose
One of our writers explains the role of ‘content’ in the search optimization process.

Mattress Choice
Mattress Choice’s new website has launched.

The Lion’s Share
If you don’t own territory on the first page of Google, you are losing the game.

A Look Inside a Vancouver Advertising Agency
A peek behind the curtain with Vancouver advertising agency Immersion Creative.