Think of it like a blueprint. It sets the tone for the concept and style. Once we articulate the Key Visual, everything else falls in place.
Print Advertising: Our Process
Our step-by-step process to make a high-concept print campaign with award-winning photographers. From concept to casting, scouting, styling, makeup and more, it’s a labour of love.
Process of Making A TV Ad
Ever wanted to know how TV commercials and digital videos were made? It’s a piece of cake, really. All you need is some actors, a stuntman, and a seventy-foot crane. JK we do budget too.
We are in the latest (Spring 2021) Lurzer’s Archive. Four ads for homeless veterans. Two for epic scuba diving underwater ninjas with luminous watches. So similar themes.
From Concept to Execution
All of our ads start out as these simple little sketches—to show you the concept before we bring in the whole team to start building. Sure, they’re no Mona Lisa—but you get the idea.
Working With Immersion Creative
If you want to work with Immersion Creative you will find that we have a very clear course of action with each of our processes—even. though it might look like chaos on the surface.
APBC 2015 Behind The Scenes – Falling Stunt
This spectacular 30’+ falling stunt from a rooftop set the scene for the first of three harrowing TV commercials around the concept of Imagine A World Without Paramedics. Click the link to see the stunt.
How To Use Our Rate Card
The Immersion Creative Rate Card is meant to get the gist.
Changes To Your Web Hosting Billing Structure
Fascinating new changes to Immersion’s hosting structure.
Our Origin Story
A brief history of Immersion Creative. We learned how to work in Hong Kong. And we never stopped burning that oil. This was my first key visual: from when I was a copywriter in Asia.