A step-by-step breakdown of how the magic is made for each type of media.
More Lurzer’s
When it rains it pours. We’re back in Lurzer’s just a few short months after our last inclusion (which took forever).
And the Winner Is…
Goodbye COVID. Hello disco. We won Best Conceptual Photography at Applied Arts with this ad.
Direct mail — Our Process
There are brochures, postcards, and collateral. Here are a few of the various ways to do direct mail in Vancouver
Destination Imagination’s Weekly Challenges
We made fast ads with guest creatives in the spirit of the challenges of the DI program.
The Key Visual – What Is It?
Think of it like a blueprint. It sets the tone for the concept and style. Once we articulate the Key Visual, everything else falls in place.
Print Advertising: Our Process
Our step-by-step process to make a high-concept print campaign with award-winning photographers. From concept to casting, scouting, styling, makeup and more, it’s a labour of love.
Process of Making A TV Ad
Ever wanted to know how TV commercials and digital videos were made? It’s a piece of cake, really. All you need is some actors, a stuntman, and a seventy-foot crane. JK we do budget too.
Lürzer’s Archive
We are in the latest (Spring 2021) Lurzer’s Archive. Four ads for homeless veterans. Two for epic scuba diving underwater ninjas with luminous watches. So similar themes.
From Concept to Execution
All of our ads start out as these simple little sketches—to show you the concept before we bring in the whole team to start building. Sure, they’re no Mona Lisa—but you get the idea.
