Miller Titerle LLP

Located in Gastown, in the heart of the Downtown Eastside, Miller Titerle is a cool, innovative law practice unlike any other.

The Problem

All law firms are the same: stuffy and intimidating. Miller Titerle was looking to stand out from the norm. Less run of the mill. More run of the bulls.

The Solution

Several brand positioning meetings were held to determine exactly where Miller Titerle fit into the market. The difference was an appreciation for innovation. They have a professional pedigree with a holistic philosophy that shone through in everything they did. Working with Immersion Creative, they were able to cement this philosophy, as well as outshine their competitors through unique, Renaissance branding.

The Results

“When we called Mike, we had an idea of what we were trying to do but had been unable to articulate it in a coherent way to others. Mike helped us organize our thoughts and worked with us to develop a concept that clearly describes who we are to potential clients. The best thing about working with Mike was that he became a key part of our team, described to us decisions that had to be made and provided expert advice on the implications of our decisions. The end result: a product that we love and feel is our own, but could not have happened without Mike's expertise and insight.”

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